Facebook Marketing: How to do Marketing with Facebook for Business?

I am creating a tutorial here that I hope will be extremely helpful for you based on my experience doing these things for myself. I am going to teach you the best of what I have learned, in more than 2 years of being a user of Facebook.

Today I am going to show you today, the inside the best of what I know to do marketing with Facebook for business. If you want to make visible your brand on the entire world then this tutorial is for you. After reading this tutorial your thought will be changed. In this tutorial, we will discuss how can we make visible our brand through the Facebook? I hope you like it...

Why Facebook not another social networking sites?

1) As we know that Facebook is the world’s biggest social networking sites.
2) December 2015, Facebook had 1.59 Billion users.
3) It is cost effective.
4) It is good for reach target audience.
5) It is best for local or small business.
6) In this social media networking sites, there are many options for doing marketing.

Here, we can say Facebook is better than other social networking sites.
In above we learned that why we have to use Facebook for local or small business marketing. Now we have to learn that what is our strategy to do marketing on Facebook? In below we will discuss what we have to do to make our brand visible on social networking sites. And how will you get unique visitors and how Facebook is effective for your business. Let’s start…

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According to my experience, there are 8 major steps to do Facebook marketing. In this tutorial, we will discuss on only 4 major steps and next 4 steps will discuss on next tutorial.

STEP 1- SELECT YOUR TOPIC

The first thing you needed to do is clarify what your business is all about what your brand and what is your purpose to be in this marketing world the following question help you to clarify and understand what the marketing vision of your business is all about.
The second thing you needed to clarify what kind of people are you trying to reach you probably know who give you direct your service to because you see them constantly they contact you if he necessary that tells you what kind of people are looking.
Provide them what service you provide for them. You also help to your customer, what kind of our service will be helpful for them.
The third thing you needed to clarify that what will you charge for your business. Just think about it. In marketing, you should also be a focus on competitors, what he generally offered the charged.

STEP 2- CREATE A FACEBOOK FAN PAGE

As we know that Facebook fan page is completely different from Facebook account. Facebook page is a web page, it is the easy way to create and connect to the Facebook platform. Facebook page is also known as a fan page. In Facebook page, we have various topics, informational use interaction with clients and people share your post or informative event with similar interests.
In Facebook fan page you can get unlimited reaches and the ability to interact with those who decided to like your page. In creating a Facebook fan page you can able to decide how the URL you will look like, which is good for your business and also help to make visible your brand on Facebook.
You can create any kind of Facebook page any topic of your choice whether it be your local business, organisation, brand, product, skill, company, entertainment, public figure and many as you want.

STEP 3- CREATE YOUR COVER IMAGE

As we know that this the first thing your visitor will see when they visit your Facebook fan page. If you want to get people first positive impression then you have to add attractive cover page image.
People will need to see what your Facebook page is all about in just seconds avoid the use of call to action or any kind of advertising material in your cover image. Use that type of images that illustrate what our customer and clients really want and show the result of your service right there in front of them just sell the benefit using the attractive images and a few words.

Your cover images are related to what you are offering or selling, if you have a website related your business or service then the cover image is a perfect place to put the addresses. This is the greatest way to people know what your page is representing online.

STEP 4- CREATE YOUR PROFILE PICTURE

As we know that profile image is located on the bottom left corner of the cover image. Some useful tips for adding a profile picture. Profile image is a great place to locate your logo product or photo. If your cover image doesn’t show your logo so the profile picture is the best place to you where you can put your images.
If your cover image already shows your logo then you may use profile picture to show your main product. The images should be clear and not confuse they should also relate to the colour you are already using.
Please avoid the use of long phrase or text is hard to read because there isn’t enough space or room to put text that is smaller than the logo.
if you have your new and improved profile picture you can click add a profile picture and select your profile picture and add to your Facebook fan page.

Remaining steps we will discuss on next tutorial. In above you have learned that how can we setup our Facebook fan page and what are the points you have to remember and work on that. If you have any doubt related this post then let me know through your comment. Don't forget to share.
Have a good day!!

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